Ring In The Season is our beloved annual Christmas concert, created to bring our brides, families, and community together for an evening that feels like stepping into a Christmas memory.
November 22, 2026
6:00–8:00 PM
Ava Laurenne Bride
Invitations will be emailed to brides.

Ring In The Season is our beloved annual Christmas concert, held inside our historic Fredericksburg boutique and created to bring our brides, families, and community together for an evening that feels like stepping into a Christmas memory.
Throughout the night, live vocalists and musicians fill the boutique with beloved Christmas music as families take the stage together, cherished traditions come to life, and guests experience the warmth and wonder that make this season so extraordinary.
At the heart of the evening is our partnership with STEP VA, a Fredericksburg nonprofit creating performing arts opportunities for individuals with disabilities. Their performers have become a treasured part of Ring In The Season, bringing extraordinary talent, courage, and joy to the Ava Laurènne stage.
More than a concert, Ring In The Season is a celebration of the things that matter most, family, belonging, community, and the joy of experiencing something beautiful together.
Ava Laurenne Bride & STEP VA present an evening honoring the season, genuine love for the holidays, and love for our Fredericksburg community
Stunning musical performances by over 10+ artists & groups - get ready to be awe-struck and filled with Christmas cheer!
Every year around Christmas, Ava Laurenne Bride transforms into the most stunning, elevated, couture Christmas setting - bringing in brides & visitors from around the country!
Appointments are limited and book quickly. Reserve your time in Greenville, find your gown, and let the celebration in Union Station be yours.